Media, Telecom and Advertising Sector: Companies, KPIs & Market Data

Media, Telecom and Advertising

Studios and streaming, cable and wireless, adtech, publishing, and interactive entertainment that Sterling did not already cover through Alphabet and Meta. Four theses on one page: connectivity scale, streaming mix, advertising platforms versus holding companies, and live plus games plus Reddit.

Data updated 2026-08-25

The Media, Telecom and Advertising sector on Sterling tracks 17 companies.

Media, Telecom and Advertising at a Glance

Structural signals from the latest reported years. The four thesis tabs keep connectivity, streaming, advertising, and interactive separate.

•Telecom is the scale: Verizon $138.2B, AT&T $125.6B, Comcast $123.7B, Charter $54.8B in calendar 2025.
•Disney FY2025 was $94.4B. Experiences $36.2B still outruns Entertainment DTC $24.6B.
•Netflix 2025 was $45.2B and 325 million paid memberships. WBD Streaming was $10.9B inside a $37.3B linear-heavy group.
•Cable broadband is still shrinking: Comcast 31.26 million domestic broadband (-181k in Q4), Charter 29.68 million Internet (-119k in Q4).
•Omnicom $17.3B includes one month of IPG. AppLovin $5.48B is advertising-only after the Apps sale. Trade Desk $2.90B sits on $13.4B of spend.
•Reddit $2.20B and 121.4 million Q4 DAUq joined the S&P 500 on August 18, 2026. Alphabet and Meta stay on their existing Sterling sectors.

Headline numbers

Eight sourced snapshot figures. Fiscal years are not aligned. Alphabet and Meta are not on this page.

Disney FY2025 revenue

$94.4B

Year ended September 27, 2025. Entertainment $42.5B, Experiences $36.2B, Sports $17.7B. Up 3% vs $91.4B.

Disney FY2025 PR

Netflix 2025 revenue

$45.2B

Calendar 2025, +16%. Crossed 325 million paid memberships in Q4. Ad revenue more than $1.5B.

Netflix 10-K / letter

AT&T postpaid phones

74.2M

Year-end 2025. 1.55 million net adds. Mobility service revenue $67.4B. Group revenue $125.6B.

AT&T 4Q25

Comcast group revenue

$123.7B

Calendar 2025, flat vs $123.7B. Connectivity & Platforms $80.9B. Domestic broadband 31.3 million, -181k in Q4.

Comcast 8-K

WBD streaming

$10.9B

2025 Streaming segment, +5%. Group $37.3B, -5%. 131.6 million streaming subscribers at year-end.

WBD 8-K

AppLovin 2025 revenue

$5.48B

Continuing operations after the June 30, 2025 Apps sale. +70% vs $3.22B. Single advertising segment.

AppLovin 8-K

Reddit 2025 revenue

$2.20B

+69%. Ad revenue $2.1B. Q4 DAUq 121.4 million. Added to the S&P 500 on August 18, 2026.

Reddit PR / S&P DJI

Disney+ and Hulu subs

196M

End of FY2025 Q4. Disney+ 132 million. Entertainment DTC revenue $24.6B, +8%.

Disney FY2025 PR

Roster revenue, latest year

Last reported fiscal year in USD. Paramount Skydance is predecessor plus successor. Omnicom includes one month of IPG. AppLovin is continuing operations.

Four theses on one page

Telecom is the largest pile because Verizon, AT&T, and Comcast are each above $120B. Streaming and media is next. Advertising and interactive are smaller and faster. These are not TAM figures.

The roster

Seventeen public companies. Alphabet and Meta stay on their existing Sterling sectors. FOXA and NWSA only. Paramount Skydance is PSKY.

Company	Ticker	Archetype	HQ	Latest year	What to watch
Verizon	VZ	Telecom	New York, US	CY2025	Postpaid phone net adds vs fiber/FWA
AT&T	T	Telecom	Dallas, US	CY2025	Postpaid phones and Fiber net adds
Comcast	CMCSA	Telecom	Philadelphia, US	CY2025	Domestic broadband losses vs wireless lines
Charter	CHTR	Telecom	Stamford, US	CY2025	Internet losses vs mobile lines
Disney	DIS	Streaming and media	Burbank, US	FY2025	Experiences vs Entertainment DTC
Netflix	NFLX	Streaming and media	Los Gatos, US	CY2025	Ads vs subscription; WBD bid
Warner Bros. Discovery	WBD	Streaming and media	New York, US	CY2025	Linear vs Streaming; studio sale process
Paramount Skydance	PSKY	Streaming and media	Los Angeles, US	CY2025	Successor-period run-rate after August 7, 2025
Fox	FOXA	Streaming and media	New York, US	FY2026	Sports rights vs Tubi and FOX One
News Corp	NWSA	Publishing	New York, US	FY2026	Dow Jones vs Digital Real Estate
Omnicom	OMC	Advertising	New York, US	CY2025	IPG integration after November 26, 2025
AppLovin	APP	Advertising	Palo Alto, US	CY2025	Advertising-only run-rate after Apps sale
Trade Desk	TTD	Advertising	Ventura, US	CY2025	Take rate on $13.4B platform spend
Live Nation	LYV	Interactive	Beverly Hills, US	CY2025	Concerts fans vs Ticketing AOI
Take-Two	TTWO	Interactive	New York, US	FY2026	Recurrent mix vs GTA VI timing
TKO	TKO	Interactive	New York, US	CY2025	WWE vs UFC vs IMG Olympics compare
Reddit	RDDT	Interactive	San Francisco, US	CY2025	DAUq vs ad revenue; S&P 500 inclusion

Companies in the Media, Telecom and Advertising sector (17)

Frequently asked questions

What is the Media, Telecom and Advertising sector?

Which companies lead the Media, Telecom and Advertising sector?

Sterling tracks 17 companies in Media, Telecom and Advertising, led by AppLovin (APP), Omnicom Group (OMC), Trade Desk (TTD), Fox Corporation (FOXA), Warner Bros. Discovery (WBD) and Charter Communications (CHTR).

How can I invest in the Media, Telecom and Advertising sector?

Publicly traded names in Media, Telecom and Advertising include AppLovin (APP), Omnicom Group (OMC), Trade Desk (TTD), Fox Corporation (FOXA) and Warner Bros. Discovery (WBD). Compare them side by side on Sterling.