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Xiaomi Corporation provides hardware, software, and internet services including smartphones, IoT products, and electric vehicles.
Countries and regions where Xiaomi EVs are sold
Entered the EV market in March 2024 with the SU7 performance sedan, leveraging its massive consumer electronics ecosystem of 600M+ users. Delivered ~135K vehicles in calendar 2024 (its first 9 months of production), one of the fastest EV ramp-ups in automotive history. Targets deep integration between its phone, IoT, and vehicle ecosystems with aggressive pricing to capture the smart EV segment.
Key Milestones
Xiaomi founded in Beijing by Lei Jun and seven co-founders as a smartphone software company; pivots to hardware with Mi 1 in 2011, becoming China's largest internet-connected device maker by 2014.
Xiaomi announces a $10B EV business commitment over 10 years β Lei Jun personally leads the unit and calls it 'his last major entrepreneurial venture,' signaling unprecedented executive attention.
Beijing EV factory completes Phase 1 with 150,000-unit annual capacity ahead of SU7 launch β built from groundbreaking in just over two years, the fastest auto-plant construction in modern Chinese history.
SU7 reveals technical platform at Xiaomi tech event; production starts at Beijing plant in December β Xiaomi unveils its in-house Hyper Engine V8s motor and Modena platform with 800V architecture.
SU7 sedan officially launches at 215,900 yuan β receives 88,898 orders in first 24 hours, the highest first-day order count for any Chinese EV launch and stunning the industry.
SU7 first customer deliveries begin β Xiaomi makes the unprecedented leap from smartphones to EVs in under three years, leveraging its 600M+ MIUI user base for marketing reach few automakers can match.
100,000th SU7 rolls off the line just 230 days after market launch β among the fastest 100K-unit ramps for any Chinese EV ever, ahead of Tesla Model 3 China and BYD Han.
Total 2024 SU7 deliveries reach ~135,000 β ahead of Xiaomi's 130,000 target despite a March-only launch, with the Ultra variant alone garnering 6,900 orders in 10 minutes.
YU7 SUV launches as Xiaomi's second EV model β targeting Tesla Model Y buyers in China and rapidly accumulating pre-orders comparable to SU7's debut.
Beijing Phase 2 factory begins operation β combined capacity passes 300,000 units/year. Xiaomi targets 350K full-year deliveries for 2025, far above original 100K plan.
Xiaomi announces plans for European market entry by 2027 with right-hand-drive SU7 and YU7 variants, tapping Xiaomi smartphone retail network for distribution leverage.