Xiaomi founded in Beijing by Lei Jun and seven co-founders as a smartphone software company; pivots to hardware with Mi 1 in 2011, becoming China's largest internet-connected device maker by 2014.

Xiaomi announces a $10B EV business commitment over 10 years — Lei Jun personally leads the unit and calls it 'his last major entrepreneurial venture,' signaling unprecedented executive attention.

Beijing EV factory completes Phase 1 with 150,000-unit annual capacity ahead of SU7 launch — built from groundbreaking in just over two years, the fastest auto-plant construction in modern Chinese history.

SU7 reveals technical platform at Xiaomi tech event; production starts at Beijing plant in December — Xiaomi unveils its in-house Hyper Engine V8s motor and Modena platform with 800V architecture.

SU7 sedan officially launches at 215,900 yuan — receives 88,898 orders in first 24 hours, the highest first-day order count for any Chinese EV launch and stunning the industry.

SU7 first customer deliveries begin — Xiaomi makes the unprecedented leap from smartphones to EVs in under three years, leveraging its 600M+ MIUI user base for marketing reach few automakers can match.

100,000th SU7 rolls off the line just 230 days after market launch — among the fastest 100K-unit ramps for any Chinese EV ever, ahead of Tesla Model 3 China and BYD Han.

Total 2024 SU7 deliveries reach ~135,000 — ahead of Xiaomi's 130,000 target despite a March-only launch, with the Ultra variant alone garnering 6,900 orders in 10 minutes.

YU7 SUV launches as Xiaomi's second EV model — targeting Tesla Model Y buyers in China and rapidly accumulating pre-orders comparable to SU7's debut.

Beijing Phase 2 factory begins operation — combined capacity passes 300,000 units/year. Xiaomi targets 350K full-year deliveries for 2025, far above original 100K plan.