Rivian Sales Availability
Countries and regions where Rivian passenger vehicles are sold
Builds premium electric adventure vehicles including the R1T pickup and R1S SUV, plus commercial delivery vans for Amazon. Delivered ~50K vehicles in 2024 with a focus on vertical integration and in-house software. Launching the more affordable R2 platform in 2026 to reach a broader market while scaling production at its Normal, Illinois and upcoming Georgia facilities.
Product Lineup Timeline
Key Milestones
Founded by RJ Scaringe in Florida (originally Mainstream Motors); pivots in 2012 to focus on electric adventure vehicles and renames to Rivian after the Indian River Lagoon where Scaringe grew up.
Rivian acquires former Mitsubishi Motors plant in Normal, Illinois for $16M — the deeply discounted purchase becomes Rivian's primary U.S. manufacturing site and Illinois EV employment anchor.
Reveals R1T pickup and R1S SUV at LA Auto Show — the first 'electric adventure vehicle' lineup. Skateboard architecture with quad motors, 750 hp, and 400-mile range positions Rivian as a Tesla-of-trucks.
Amazon leads $700M investment round; Amazon also commits to 100,000 Rivian-built electric delivery vans by 2030 — providing both capital and the largest fleet EV order in U.S. corporate history at the time.
First customer R1T rolls off the line at Normal, Illinois — the first U.S. mass-produced electric pickup beats Ford F-150 Lightning and GMC Hummer EV to market by months.
IPO on NASDAQ at $78/share — market cap briefly hits $100B+, the largest U.S. IPO of 2021. Surges past Ford and GM's market cap on debut day despite minimal deliveries.
EDV (Electric Delivery Van) hits 10,000-vehicle milestone with Amazon as primary customer — proves out Rivian's commercial-fleet thesis and complements the consumer R1 line.
R2 platform announced for sub-$50K SUV at planned new Georgia plant — Rivian's bid to scale beyond luxury and reach the $30B-$50K SUV mass-market that defines U.S. EV volume.
Rivian pauses Georgia plant construction; shifts R2 production to expanded Normal, Illinois plant to save $2.25B — a defensive move to preserve cash through the 2024-25 EV demand softness.
Volkswagen announces $1B initial investment as preview of Rivian-VW JV — providing critical liquidity bridge that keeps Rivian solvent through R2 ramp.
Rivian-VW JV finalized at $5.8B — both automakers will share Rivian's electrical and software architecture; first VW models on Rivian's Gen2 architecture targeted for 2027.
Rivian books first quarterly net profit on adjusted basis — driven by R1 Gen2 cost reductions and the steady cash inflow from VW JV partnership.
R2 production starts at Normal, Illinois plant — first Performance trim deliveries planned for spring 2026 at sub-$50K starting price; Rivian's volume-EV-maker test.